September 2024

Maximising Short Break Pricing Strategies

We are thrilled to introduce our new Premium Short Break Pricing structure for holiday lets, designed to enhance the value of short stays.

Under this new pricing model, the nightly rates for short breaks (less than 7 nights) will be adjusted to reflect a premium, providing owners with the opportunity to earn more per night for these shorter stays. This higher nightly rate for short breaks is in recognition of the increased demand and convenience that short stays often bring to guests.

However, to encourage longer stays, such as week-long bookings, we will simultaneously reduce the average nightly cost for guests booking seven nights or more. This provides a dual benefit: landlords can generate additional income from shorter stays, while also using attractive weekly rates as a promotional tool to secure longer, more stable bookings.

This dynamic pricing strategy allows owners to better maximise their revenue across different booking patterns and seasons, all while appealing to a broader range of guest preferences—from those looking for a quick getaway, to those seeking a more extended holiday retreat.

Bournecoast Holiday Agents offer comprehensive management services for short-term holiday lets. From marketing your property on various platforms to handling guest communications and maintenance, we ensure your property is well-managed and maximises its rental potential.

Bournecoast Property Agents offer a trusted holiday lettings service to landlords. We currently manage hundreds of properties, each of which is administered according to the landlord's specific needs, whether they are seeking a premium income through holiday and winter lets, or a greater degree of security provided through long term lets. Our landlords also benefit from a range of the following services and benefits.

• 3rd generation family business providing quality accommodation for over 60 years in Bournemouth, Poole, Christchurch and the surrounding areas.
• A true commitment to our landlords, some of whom have been registered with since when the Directors’ grandfather was running the company.
• National advertising, through features, national publications and Social Media campaigns.  
• A marketing team who work tirelessly on developing marketing campaigns to generate more holiday bookings for our clients.
• Bournemouth, Christchurch & Poole Tourism membership and advertising through the local Destination Tourism Associations.
• A dedicated customer service department and out of hours service for all managed properties.
• We have a large database of existing clients that book with us year after year.
• The option to have linen and towels provided at the property at no additional cost to yourself.
• External portal website advertising (airbnb - booking.com - vrbo).
• Dedicated staff each with a significant role to play in the managing of your property, through the summer and winter periods.

Click here to read reviews about the Bournecoast services.  If you need further support, please telephone our friendly team on 01202 437 888 or contact them here.